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Redefining Health Standards
- A Flawed System: Basing reference ranges on the 'average' individual is problematic, it overlooks the fact that a substantial portion of the population is not in optimal health.
- Widespread Health Decline: For example, from 2017-2022, between 65% and 75% of adults in Australia and the US, respectively, were overweight or obese, a condition that significantly skews overall health metrics, as reported by the ABS and CDC.
- Our Methodology: Diverges from this norm by anchoring our reference ranges in rigorous scientific research and the consensus of leading experts in the field. We aim to provide more precise and actionable health insights that are reflective of optimal health standards, rather than the compromised health status quo.

Comprehensive Blood Test Analysis
- Optimised Analysis: Utilises optimal reference ranges derived from studies and professional insights in the specific area to analyse blood tests.
- Personalised Scoring: Assigns a score out of 100 based on the individual's position within the reference range for each marker, providing an overall score for the test.
- Longitudinal Comparison: Enables users to track changes over time by providing comparisons with previous test results, facilitating better understanding of health trends and improvements.

Unlock Health Optimisation Insights
- Dedicated Marker Pages: Each of over 50 blood markers is allocated a resource page on the website.
- Comprehensive Information: Provides detailed descriptions of best practices for improving health related to the specific marker.
- In-depth Coverage: Discusses possible symptoms and related conditions associated with the marker, aiding users in understanding their health status.
- Holistic Approach: Offers insights into lifestyle changes, dietary recommendations, and supplementation strategies tailored to optimise health outcomes.

Free Information with Premium Option
- Free Resource Pages: Extensive and detailed resource pages are available free for all blood markers, providing valuable information to all users.
- Comprehensive Supplement List: Offers a wide range, with no cost, of supplements for optimal health, mental, and physical performance, accessible to all users at no cost.
- Exclusive Member Features: In-depth scoring and optimal blood test analysis are reserved for members.

Strict Data De-identification
- Randomised Test Allocation: Blood tests and their corresponding results are assigned numbers to ensure anonymity and privacy.
- Enhanced Privacy Measures: Each test result is linked solely to its unique number, safeguarding user confidentiality.
- Protection of Personal Information: By using numbers, individual identities are protected, prioritising user privacy throughout the analysis process.

How it works?
Blood Scoring
Each marker is given a score out of 100,
based on where it lies in the reference range*
The arrow indicates how to improve your score,
Blue is an optimal score, keep it there!
Green is a great score, marginal gains.
Orange is a score that could be improved.
Red is a score that requires your attention.
*the reference ranges are designed for
optimal health and thus may differ from
your blood test provider
Analysis Symbols
Better assessed focusing on symptoms
Fluctuates signficantly during menstrual cycle
Fluctuates signficantly during pregnancy
May be affected by prior food or activity
Measurements may vary notably across labs